We begin by analysing your brief. Your key designer will immerse themselves in the material and background, to ensure they fully understand the project - and what you’re trying to convey.
The next step is to produce first stage sketches and ideas concepts. These sketchbook drawings simplify the process without losing the detail and show a rough breakdown of how we envisage the graphic or illustration, in terms of structure, layout and detail.
Only when you’ve approved the sketch or concept, will we move on to a first draft digital version, including detailed design and branding, colours and aesthetics.
Through collaboration with you, we will tweak this version, moving on to a final, polished design.
Got a project? Give us a call or drop us a line and let’s see how we could work together.